“Slam!” Says the Demo

Yup, Google has done it again. Is anyone surprised anymore?

Tech demos – frankly, demos of any kind – tend to be very boring and cumbersome. There has unfortunately been a notion that tutorial information needs to be standardized and vanilla for us human beings to learn anything. Few people seem to remember how we used to do things back in kindergarten, but I digress.

As technology has become more and more accessible (heck, back in my day tech was just for nerds, I’m loving that tech is now cool!), a few groups have risen to break the mold of B for “boring”. The question is, why can’t tech demos be fun to watch, original and inspired.

Google has attempted to do just that with their latest promotion, the Demo Slam. In it, they’re inviting anyone to come up with a fun way to demo one of Google’s many proprietary and cutting-edge features.

Now frankly, we’ve long been a fan of demos coming from our buddies at CommonCraft, but Google’s genius is… c’mon say it with me… socializing the process. Not only can anyone build a Demo Slam, but you and I can also vote for the best Demo Slam out of all the ones submitted.

Want a taste of what I mean? I’ve placed a few cool ones below for you, among the many submissions available on their official site. The first one is one of the highest rated ones right now, a group of guys trying to trick Google Goggles to see if it recognizes them as Mount Rushmore.

Related articles

• 10 Super Creative Demo Slam Videos To Inspire You To Think Outside The Box (socialtimes.com)
• The Best Of Google Demo Slam (techcrunch.com)
• Have A Tech Demo? Google Invites You To Enter Their “Demo Slam” Competition (socialtimes.com)
• Tech demos won’t be the same again with Google’s Demo Slam (newstatesman.com)

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